Dr. Greg Zeschuk Interview With Industry Gamers

Industry Gamers has an exclusive interview with BioWare Co-Founder Dr. Greg Zeschuk.

In the candid interview, Zeschuk talks about what it takes to make an MMO, and their growing respect for Blizzard in what they’ve done with World of Warcraft. He also indirectly cites former players of the game as a great potential audience for Star Wars: The Old Republic:

Greg Zeschuk: I think there’s a whole bunch of interesting dimensions. One is obviously, there’s the continued success of WoW, but it’s also been up for a while. There’s actually a lot of people that have played it that aren’t playing it right now and they’re actually very open to MMOs and they’re a great potential audience for us.

He goes on to talk about the key of a successful MMO being customer retention, and their content plans down the road:

Greg Zeschuk: The ongoing plan for content and actually delivering new things and making people really see that we’re investing in it is very important, we’ll continue to invest in SW:TOR.

Hop on over to Industry Gamers for the full read!

Dr. Greg Zeschuk